Written declaration of a firm’s core purpose and focus which normally remain unchanged, whereas business strategies and practices may frequently be altered to adapt to the changing circumstances. Properly crafted mission statements (1) serve as filters to separate what is important from what is not, (2) clearly state which markets will be served and how, and (3) communicate a sense of intended direction to the entire organization.
We applaud J. Allen Fiorletta for coming up with a standard of business that we can get behind. No one wants jail getting in the way of a happy hour! This newspaper clipping(as well as the others after the jump) are courtesy of Criggo who has made it his purpose in life to share all the best newspaper clippings out there! He’s like Leno on steroids.